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Hootsuite

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Hootsuite & Talkwalker

settings unification project

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Project Overview

Project Brief

Settings are currently handled differently across platforms:
In Hootsuite, settings are product-specific. Some products have robust, dedicated settings pages, while others embed settings directly within the product UI.
In Talkwalker, settings are centralized and categorized by user, account, and project levels. 

Challenge

These differences make it difficult to design a scalable, unified settings experience. Without a clear understanding of the current state and user pain points, design efforts risk reinforcing fragmentation or overlooking critical requirements.

How might we unify and improve the current settings from Hootsuite and Talkwalker?

Duration

4 Months

Team Roles

Annie- Researcher, UX Designer and UI Designer

Nafiseh - Mentor (Senior UX Designer)

Joao - Supervisor ( Product Design Director)

Methods

Affinity mapping, Competitive Analysis, Stakeholder Interviews, Usability Testing 

Practices

Research, Design Systems, Design tools, User-centered design, Interaction Design, 

Tools

Figma, Google Workspace, Slack, Enterpret, Fullstory, UserTesting.com, Mixpanel, Jira, Confluence

Objective

Design a solution that improves the current learning curve and ability to discover, navigate and configure settings across all of Hootsuites many products with ease and a unified/seamless experience. 

More to come...

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